Ailsa Cook
Ailsa Cook is Director and Co-Founder of Matter of Focus. Ailsa is a leader in the field of outcomes. Through her research and work with policy and practice, Ailsa has made a significant contribution to shifting the focus of public services in Scotland towards the outcomes that are important to citizens and communities. She is co-originator of the Talking Points Personal Outcomes approach, now used across 1000’s of organisations internationally. She has a PhD in Sociology and Social Policy and before setting up Matter of Focus was Senior Lecturer at the University of Edinburgh.
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How Do You Know If You Are Making a Difference?
A Practical Handbook for Public Service Organisations
By Sarah Morton and Ailsa Cook
This book sets out practical and theoretically robust approaches for understanding and tracking change that any organisation can use to evaluate their contribution to social change and become more efficient and effective.
