Published
Jan 1, 2025Page count
160 pagesISBN
978-1529236156Dimensions
203 x 127 mmImprint
Bristol University PressPublished
Jan 1, 2025Page count
160 pagesISBN
978-1529236149Dimensions
203 x 127 mmImprint
Bristol University PressPublished
Jan 1, 2025Page count
160 pagesISBN
978-1529236163Dimensions
203 x 127 mmImprint
Bristol University PressThe platform economy, powered by companies like Airbnb, Uber and Deliveroo, promised to revolutionize the way we work and live. But what are the actual benefits to our society and economy?
This book interrogates the ‘sharing economy’, showing how platform capitalism is not only shaped by business decisions, but is a result of struggles involving social movements, consumer politics and state interventions. It focuses in particular on the controversial tactics used by platform giants to avoid regulation.
Drawing on cutting-edge research and analysis, this book provides a critical overview of this important topic, and imagines the different possible futures of the platform economy.
Luke Yates is Lecturer in Sociology at The University of Manchester.
1. Introduction
2. Trajectories of Struggle: Making Sense of Change
3. Meaning, Framing and the ‘Sharing Economy’: Changing Common Sense
4. Platform Politics: New Tactics, New Power
5. Can You Manufacture a Movement? Astroturfing at Airbnb
6. Platform Power: History, Successes, Consequences
7. Contested Futures of Platform Politics